Is SEO Dead?
Well, yes and no. A version of SEO is dying. The one built on keyword stuffing, thin content, and gaming an algorithm. But SEO itself? It’s not dead. It just got a lot more interesting. What’s Actually Changing Here’s what’s happening right now on Google: Google has rolled out what it calls AI Overviews; AI-generated […]
The Value of SEO
One of the most powerful ways a church can improve its SEO is by adding a blog page to its website. Many churches assume blogging is complicated or time-consuming. In reality, pastors are already creating meaningful content every single week… it’s called their sermon. With just a little formatting, a sermon can easily become a […]
Stretch Your Sunday Message Across the Whole Week
Every pastor pours heart, prayer, and preparation into crafting a powerful Sunday message. But here’s the challenge: by Monday morning, most people have already moved on with their week. So how do you make sure your sermon doesn’t fade into the background? Repurpose it. Reuse it. Reinforce it. One message can create multiple touchpoints that […]
5 Things Every Church Needs to Grow (And How to Start Today)
Whether you’re a new church plant or a decades-old congregation, every church shares a common mission: to reach people with the hope of the Gospel and help them grow in their faith. But how do you make that happen in today’s fast-changing world? At FaithWorks, we’ve helped churches of all sizes and stages grow stronger […]
Why Your Church Should Be Running Ads (Yes, Even if You Post Regularly)
You post sermon clips. You share upcoming events. You tag your location. So why aren’t more people engaging? Here’s the honest truth: organic social media reach just isn’t enough anymore—especially if you want to grow your church and reach your local community. That’s where ads come in. And yes—churches should absolutely be using them. Here’s […]
Want Better Church Ads? Make Them Relatable.
If there’s one thing social media users are craving—especially in a world full of filters and highlight reels—it’s realness. The best ads aren’t the most polished or professional-looking. They’re the ones that make people say, “Hey… that looks like me.” And the research backs it up. Remember those iconic Dove campaigns? Their studies found that […]
Why the Ad Radius Matters in Church Advertising (and How to Get It Right)
If you’re running social media ads for your church and wondering why you’re not seeing much engagement—or why your budget disappears too quickly—it might come down to one simple setting: your ad radius. Here’s why this one small detail makes a huge difference: Keep It Local The heart of your ministry is your local community, […]
5 Quick Tips to Make Your Church’s Social Media Ads Pop
Let’s be real—scrolling is endless, attention spans are short, and your church’s message deserves more than a passing glance. Whether you’re promoting Sunday service, a new sermon series, or a community event, here are five simple ways to create social media ads that actually get noticed (and remembered): Start with a Hook Don’t bury the […]
Connected TV Apps and the Church
What in the world is connected TV (CTV)? Most likely, you’ve heard of one of the most popular connected TV devices: Apple TV. But there are many more that millions of households use to stream all kinds of video content on their smart TV’s and smart phones. If millions of people are using it, where […]
Evangelism in a Digital World
Methods of reaching our community has changed over the decades. As we all know, there is nothing better than reaching those already in our circle of influence we come in contact with on a weekly basis. This would include coworkers, neighbors, fellow classmates and also hobbies that allow you to interact with others. This has […]