Why Your Church Should Be Running Ads (Yes, Even if You Post Regularly)
You post sermon clips. You share upcoming events. You tag your location. So why aren’t more people engaging? Here’s the honest truth: organic social media reach just isn’t enough anymore—especially if you want to grow your church and reach your local community. That’s where ads come in. And yes—churches should absolutely be using them. Here’s […]
Want Better Church Ads? Make Them Relatable.
If there’s one thing social media users are craving—especially in a world full of filters and highlight reels—it’s realness. The best ads aren’t the most polished or professional-looking. They’re the ones that make people say, “Hey… that looks like me.” And the research backs it up. Remember those iconic Dove campaigns? Their studies found that […]
Why the Ad Radius Matters in Church Advertising (and How to Get It Right)
If you’re running social media ads for your church and wondering why you’re not seeing much engagement—or why your budget disappears too quickly—it might come down to one simple setting: your ad radius. Here’s why this one small detail makes a huge difference: Keep It Local The heart of your ministry is your local community, […]
5 Quick Tips to Make Your Church’s Social Media Ads Pop
Let’s be real—scrolling is endless, attention spans are short, and your church’s message deserves more than a passing glance. Whether you’re promoting Sunday service, a new sermon series, or a community event, here are five simple ways to create social media ads that actually get noticed (and remembered): Start with a Hook Don’t bury the […]
Connected TV Apps and the Church
What in the world is connected TV (CTV)? Most likely, you’ve heard of one of the most popular connected TV devices: Apple TV. But there are many more that millions of households use to stream all kinds of video content on their smart TV’s and smart phones. If millions of people are using it, where […]
Evangelism in a Digital World
Methods of reaching our community has changed over the decades. As we all know, there is nothing better than reaching those already in our circle of influence we come in contact with on a weekly basis. This would include coworkers, neighbors, fellow classmates and also hobbies that allow you to interact with others. This has […]
The Church and Streaming
One trend we’ve seen this year is many churches using streaming as a response to the current events we’ve encountered in 2020. Unfortunately, most churches did not see the importance of investing funds pre-Covid-19 in the space of streaming. This resulted in a lot of scrambling for hardware and software without any budgets for streaming […]
Reaching Your Community Through Streaming
What is the future of reaching our communities as a church? How do we reach the most homes at the best cost per household? Many churches have already left the traditional direct mail marketing approach. Direct mail marketing still works when targeting small number of households in a targeted area (close to the church) through […]
The Essential Website Checklist!
What makes a good website checklist? How Does My Website Measure Up? This year we are celebrating 15 years in the faith-based marketing space! Wooo-hoo! Our motto around Faithworks is to always put a high value on creating the right brand for your church, non-profit or business. This isn’t just our mission statement on our website, […]
9 SEO Tips Every Nonprofit Should Be Doing At No Cost
Have you ever asked yourself, “What is SEO anyway and why should I be doing it? Does nonprofit SEO really matter?” Search Engine Optimization is optimizing your content and messaging so that it is easily readable. Because search engines find and rank your content and website based on your consistent listings, it is vital to […]